Unlock Your Hotel’s Full Revenue Potential with Precium - AI-Powered Automated Pricing Recommendation Tool

Getting your pricing right is undeniably one of the most impactful strategies for optimising Revenue and significantly boosting profitability in the competitive hotel industry. However, it’s also a challenge that perplexes many hoteliers. Traditional pricing methods, often based on intuition or static rates, struggle to keep pace with the fast-evolving market dynamics, leading to missed opportunities and suboptimal financial performance. Introducing Precium – Your cutting-edge Automated Hotel Pricing Tool, designed to transform your Revenue Management strategy. Precium is not just a pricing tool; it's an intelligent, user-friendly platform that leverages the power of data science and Artificial Intelligence to eliminate the guesswork from your pricing decisions. By continuously analysing a multitude of critical data points, Precium delivers highly accurate, optimal daily room rate recommendations with a remarkable precision of over 95%. This ensures your pricing is always in sync with live market conditions, allowing you to capture maximum revenue.

Driven by Data Science and AI to Eliminate Pricing Uncertainty

At its core, Precium harnesses advanced data science and Artificial Intelligence algorithms to provide data-backed pricing recommendations, moving away from the less reliable “gut feel” approach. It meticulously examines diverse data sources, including

  • Market Trends:

    Keeping a constant watch on the broader hospitality landscape and identifying emerging patterns.

  • Booking Behaviours:

    Analysing historical and real-time booking data to understand demand fluctuations and guest booking patterns.

  • Competitor Pricing:

    Monitiorig the pricing strategies of your competitive set to ensure your rates are strategically positioned.

  • Seasonal Fluctuations & Local Events:

    Accounting for predictable seasonal changes and the impact of local events on demand.

  • Pace Data:

    Understandig the rate of which bookings are being made for future dates.

Designed for Enhanced Revenue and Profitability

Precium’s primary objective is to significantly grow your Revenue Per Available Room (RevPAR), a key indicator of a hotel’s financial performance. By recommending optimal rates that balance occupancy and Average Daily Rate (ADR), Precium directly contributes to higher profitability. Hotels that have adopted Precium consistently report higher room revenue and improved booking conversion rates. The system’s ability to adapt to changing trends in real-time allows for dynamic optimisation of pricing, striking the right balance between attracting guests (occupancy) and maximising the revenue from each room sold (ADR). This delicate balance is fundamental to achieving superior profitability.


Key Benefits of Using Precium:

  1. Boosts Room Revenue:

    Implements data-backed pricing strategies that ensure you are charging the optimal rate based on real-time market conditions

  2. Adapts to Market Trends in Real-Time:

    Continuously monitors and reacts to changes in demand, competition, and other market factors, allowing for dynamic price . adjustment.

  3. Improves Booking Conversions:

    Competitive and accurately priced rooms are more attractive to potential guests, leading to higher conversion rates.

  4. Increases Profit Margins:

    By optimising both revenue and the balance between occupancy and ADR, Precium directly contributes to a healthier bottom line.

  5. Reduces Manual Effort and Human Error:

    Automates the complex process of data analysis and pricing adjustments, freeing up your team and minimising the risk of costly manual errors.

  6. Provides a Competitive Advantage:

    Stay ahead of competitors by leveraging sophisticated AI-Driven insights for more responsive and effective pricing.

  7. Offers Deeper Market Insights:

    The analysis performed by Precium provides valuable insights into market demand, booking patterns, and competitor strategies.

Smart Pricing: Data-Driven Decisions Over Intuition

The era of relying solely on historical data or a revenue manager’ss intuition for pricing is becoming less effective in today's dynamic market. Precium empowers hoteliers to move towards

“Smart Pricing” –

a data-driven approach that leverages a blend of historical trends, current market conditions, pace data, market demand, and many other data points. The integration of Artificial Intelligence allows Precium to learn and adapt, continuously refining its recommendations to keep your hotel ahead of the curve and your competitors. By implementing Precium, you’re not just adopting a tool; you’re embracing a smarter, more profitableway to manage your hotel’s revenue. Experience the power of accurate, automated pricing and unlock your hotel’s full earning potential.